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A Collection of Sportsbooks That Have Good Football Betting Offers

Listed on this page are the bookies' football betting special offers from our partner betting sites. These are football betting promotions that are designed to enhance daily football betting markets like odds boosts and "money back if" deals. We also list each betting site with a welcome offer, so new players can take advantage of a betting signup bonus if they decide to join through our listed bonus links.

The football offers on this page are subject to change as sportsbooks periodically update their deals. We've aimed to bring you up to date information but it can change before we are notified of any updates. Always read the terms and conditions of any offers before you claim them.

10 Football Betting Special Offers

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Bet365 Football Offers

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One of Bet365's best features is the football betting deals for existing customers. They have lots of promotions available for football betting fans:

  • Bet Boost: Get an odds boost on preselected soccer bets. Bet boosts will appear ahead of the main football betting markets if they're available that day
  • 2 Goals Ahead Early Payout Offer: Bet on prematch football full-time result to win and if your team goes 2 goals ahead at any time, the battle gets settled as a win
  • Bore Draw Money Back Offer: Money back if the football match ends 0-0. If your bet loses because of a 0-0 result, bet365 will refund your stake - including bet builders
  • 70% Football Acca Bonus: Place a pre-match football acca (2 or more selections) on selected markets. If it wins Bet365 will add a 70% bonus
  • Each Way First Goalscorers: Unlimited places each way for a football first goalscorer. Paid out if your player scores during the game in 90 minutes
  • Full Time Result - Enhanced Prices: Where available this market gives you the option of taking an enhanced price on the full-time result for selected matches
  • Soccer Substitute Guarantee: Bet365 now cover that woeful feeling when your player bet is done before halftime because they've gone. It's rare, but occasionally your player bets are done before the game has even got up and running. If your player goes off at halftime, Bet365 are refunding that player with a bet credit

Sign Up Bonus: Bet £10 & Get £30 in Free Bets

Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of qualifying bets. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.
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3.9
Promocode: R30

William Hill Football Offers

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From experience, you can access opportunities to earn enhancements and rewards on football bets on a daily basis at William Hill. Head to the promotions page and you'll see a selection of daily bonuses along with their regular offers. Whilst these change very frequently here's an idea of what is often available.

  • Give any game a #Build YourOdds EPIC Boost: Add a single bet of 3 or more selections at odds of 3/1 or bigger to your betting slip. Select ‘EPIC Boost’ and place a maximum stake of £5 with funds from your main account balance. If your bet wins the EPIC Boost winnings will be credited to your account when your bet settles.
  • Boost one Build #YourOdds football single bet of 3 or more selections, every day: Add a single bet of 3 or more selections on the same match to your betting slip. Select ‘BYO Bet Boost’ and place a maximum stake of £20 with funds from your main account balance. If your bet wins, the BYO Bet Boost winnings will be credited to your account when your bet settles.
  • Boost the odds on one football acca of 3 or more selections every day: Add a football acca consisting of 3 or more selections to your betting slip. Select ‘Football Acca Bet Boost’ and place a maximum stake of £20 with funds from your main account balance. If your bet wins, the Football Acca Bet Boost winnings will be credited to your account when your bet settles.

Sign Up Bonus: Deposit and bet £10. Get £30 in Free Bets

18+. Play Safe. From 00:01 on 18.10.2022. £30 bonus. New customers only. Minimum £10 stake on odds of 1/2 (1.5) or greater on sportsbook (excluding Virtual markets). Further terms apply. #ad
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Promocode: SPORT

10bet Football Offers

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10bet has one of the best selections of regular football specific promotions. They have regular daily deals that just land on the day, so it's always worth checking the promotions page for live offers, along with the following fixed promotions. 

  • Free Bets Fiesta 10bet hosts a weekly Free Bets Fiesta where users can test their prediction skills. Participants predict various scenarios such as goals and fouls to earn free bets.

  • Offers and Reloads 10bet provides regular reload bonuses and special email offers to its users. Free bets and match stats are included in the emails to enhance the betting experience.

  • Acca Bonus Time Bet on sports accumulators with three legs or more and receive a bonus of up to 100% at 10bet. This promotion adds excitement to accumulator betting.

Sign Up Bonus: Deposit and get 100% up to £50 welcome bonus

New bettors; Code SPORT; Wager deposit & bonus 8x; Max qualifying bet stake=initial bonus; Valid 60 days; Min odds, bet and payment method exclusions apply; T&C apply; 18+
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Promocode: WELCOME40

Betfred Football Offers

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Football offers can be seasonal and are subject to change. At the time of writing this, these were some of the active football betting offers at Betfred:

  • Double Delight & Hat-trick Heaven: Get double the odds if your prematch first goalscorer scores 2 goals in the game. Triple your odds if they get a hat-trick.
  • In-Play Double Delight & Hat-trick Heaven: Get double the odds if your in-play next goalscorer scores 2 goals in the game. Triple your odds if they get a hat-trick.
  • Acca Insurance: Place a 5-fold football acca, and if one leg lets you down, Betfred will refund your stake up to £10 in cash.
  • Daily Price Boosts: If available, Betfred lists their daily price boosts on selected bets. These aren't always available, so it's best to check on the day if they have any boosts listed.
  • #PickYourPunt Special: Place a PickYourPunt Builder bet (3/1+) with 4 or more legs on any selected tournament games and get 100% of your stake back in Free Bets, up to £10, if it loses.

Sign Up Bonus: Place a bet of £10 on Sports and earn up to £40 in Bonuses

New UK 18+ only. Register (excl. 13/04/2024) with promo code WELCOME40, Bet £10+ on Sports in one transaction within 7 days of registering. Get £30 Free Bets & £10 free spins within 10hrs of bet settlement. Bonuses expire 7 days after issue. Min odds, eligibility & payment exclusions apply. T&Cs apply.
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BoyleSports Football Offers

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BoyleSports has a solid selection of static existing player promotions specific to football betting markets. 

BoyleSports football specials

  • 2 Goals Ahead - Early Payout: Applies to bets placed on 2 Goals Ahead market. Get Paid out as a winner if your team is winning by 2 goals, even if they draw or lose
  • Boost or Insure Your Acca: If available in the bet slip on multiples of 3 or more can be chosen to insure for 1 loser or boosted to earn a percentage top-up if it wins
  • £5 Optin Acca Loyalty Rewards: Place 5 qualifying accas and get a £5 free acca reward each time
  • Betbuilder Choose Your Offer: Place a bet on selected pre-match markets in selected Bet Builder events. Add a Double Winnings or Money Back Special Offer to your bet

They also have some impulsive live market offers that I'm not a big fan of, as they can be a little too alluring at times. If however, you were going to bet on whatever they're boosting in that live offer, I guess it's a mini-win. But i personally think some offers can go too far when they're clearly there to attract impulsive spending

Sign Up Bonus: BET £10 GET £20 IN FREE BETS

New UK customers (Excluding NI) only. Mobile exclusive. Min Deposit £10. Min stake £10. Min odds Evs. Free bet applied on 1st settlement of any qualifying bet. 30 days to qualify. Free bets expire in 7 days. Cashed out/Free Bets won’t apply. Account & Payment method restrictions apply. 1 Free Bet offer per customer, household & IP Address only. 18+. T&Cs apply.
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LiveScore Bet Football Offers

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  • Get a £10 free bet every week! With our acca offer it couldn’t be easier. Simply opt-in here and place two £10+ pre-match accas with four or more selections at minimum overall odds of 2/1 between Monday and Sunday to get your £10 free bet to use on another acca.
  • The season is underway, and at LiveScore Bet we're giving you a great offer to take advantage of on the weekend! From 9am Friday, simply Bet £5 on Bet Builder on selected matches played this weekend and get a £5 Free Bet to use on any LiveScore Bet market

  • Everyone needs a boost from time to time — but what if we could make it a regular occurrence? After kicking some ideas around, we devised a cunning plan to do just that by frequently enhancing our odds and bringing you the best specials in town.

  • Welcome offer: Check our new customer free bets page for the lastest livescore sign up deals

Sign Up Bonus: Bet £10, get £20 in Free Bets

*New members. £10 min bet on sportsbook (ex. virtual) 1.5 min odds, settled in 14 days of sign-up. Win part E/W bets. Free Bets: accept in 7 days, valid 7 days on sportsbook (ex. virtual). Stake not returned. T&Cs apply.
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BetUK Football Offers

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  • Exclusive Bet Builder Offer: £5 free bet Opt-in via the 'Promotions' page. Stake £10+ on any football market Once your bet settles, receive a £5 Bet Builder!
  • BetUK Acca Club: Bag a £5 Free Bet every week throughout the season with Acca Club. Firstly, claim the promotion. Place a bet of £20 on accumulators with five legs or more (each leg must have minimum odds of 1.2 or more). Upon the settlement of the accumulator, a £5 Free Bet will be credited to your account.

Sign Up Bonus: £30 in Free Bets When You Bet £10

New customers only. Deposit & Place a Bet within 7 days, and settle a £10 minimum bet at odds of 4/5 (1.8) or greater, to be credited with 3x £10 Free Bets: 1 x £10 Horse Racing, 1 x £10 Free Bet Builder and 1 x £10 Football. Stake not returned 7 day expiry on free bets. . T&Cs Apply.
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Promocode: 30FXS

888 Sport Football Offers

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As mentioned already, the acca club is a football free bet offer for regular customers. The Acca Club promotion offers a £5 free bet weekly to players who place a total of £20 or more on multiple bets from Monday to Sunday. These multiples must consist of three or more legs, with minimum combined odds of 3/1 (4.00). Once the qualifying bets are settled within the same week, a £5 free bet is rewarded. 

Sign Up Bonus: Bet £10 Get £30 In Free Bets

New online 888sport customers in the UK and Ireland, excluding re-registered customers. Valid from 15/01/2024. Min Deposit £/€10 with code 30FXS. Qualifying bet: 'real money' stake of £/€10+, odds 1/2 (1.5)+. Free bet, consists of 3x £/€10 tokens: 1x £/€10 horseracing, 1x £/€10 football, 1x £/€10 in-play, which will be credited upon qualifying bet settlement and must be used entirely before expiration in 7 days. No cashing out, each way bets, permutations, or combining with 'real money' stakes. Payment restrictions apply. Full T&Cs apply
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Promocode: bet10get10

Planet Sport Bet Football Offers

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Planet Sport Bet switch up their existing customer offers quite a bit, but here are some of the current and recent football betting deals they've had listed. 

  • £10 Loyalty Free Bet: Place 10x minimum £10 cash bets at evens or above on Sports within the promotional period (Monday to Sunday) and receive a £10 free bet on the subsequent Monday.
  • 50% Acca Bonus: Place a £5+ cash all correct accumulator (Min. 5 selections) on Sports and get up to a 50% BONUS on your winnings.

  • Virtual Bets Loyalty Club: Place a minimum 5 cash bets with a minimum value of £50 on Virtual Sports between Monday & Sunday each week, and get a £5 free bet

Sign Up Bonus: Bet £10 & Get £10 in Free Bets

T&Cs apply. 18+, New customers sign up with code "bet10get10". Deposit £10 or more and place a £10 bet at min odds 2.0. Get a £10 free bet. Free bets expire after 7 days. Full terms apply. 18+ BeGambleAware.org.
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Promocode: welcome100

All British Sports Football Offers

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  • Football ACCA Boost: Get a boost on your football accumulator (ACCA) winnings at All British. Place a multibet with 4 or more football selections, each with odds of 1.5 or more, and get a winnings boost. More selections mean a bigger boost: 4 selections get 5%, and it goes up to 50% for 12 or more selections. This deal applies to all football bets.
  • OCCASIONAL Free Spins: If you pick a multibet that qualifies for the above percentage boost, then you will also be awarded with 50 free spins on a new slot game (this is offer is not always available)

Sign Up Bonus: Join Today, Deposit and get a 100% Matched Bonus up to £100

Welcome bonus for new players only | Maximum bonus is 100% up to £100 | Min. deposit is £20 | No max cash out | Wagering is 35x bonus | Maximum bet with an active bonus is £5 | Eligibility is restricted for suspected abuse | Cashback is cash with no restrictions | Skrill & Neteller deposits excluded | Cashback applies to deposits where no bonus is included | T&C's apply

Football Betting Offers - Explained

Football bet offers are betting promotions given to existing customers of sportsbook betting sites. They range from fixture specific odds boosts to moneyback and free bets on certain outcomes. Some of the offers are spontaneous and dependent on popular games that day, whereas others rely on customers to opt-in and play regularly in order to qualify.

There's an absolute wealth of football betting offers out there, as bookies attempt to appeal to new customers and retain them as paying punters. Football betting remains one of the biggest attractions in sports betting owing to its diversity and variance.

Aside from the standard new customer sign up bonus, most betting sites offer ongoing promotions with many specific to football markets, Premier League games, Champions League fixtures and the elite European leagues. You'll hear the phrase free bet being used quite a lot and that tends to be how each betting site positions these football promotions.

Essentially you place a bet and if you meet the conditions of the offer you get the free bet. Sportsbook sites are relentlessly innovating the free bet framework and are constantly coming up with variations of the bonus. Most of the top betting sites have a promo section on their site and we try and keep up to date with listed football bet offers.

To gain a little better understanding of the types of football betting deals available, we've listed as many promo concepts as we can find with a brief explanation of each.

Football Betting Bonuses

Odds Boosts or Enhanced Bets

  • Bet Boosts: One of the more common bonus types and not actually a free bet is a boost or an enhancement. A bet boost is where the odds of the bet can be enhanced to give you a greater return if it wins. Most bookies offer a bet boost in their own way. Some allow you to boost odds in the bet slip, whereas others might stipulate a boost on preselected markets. Watch out though, more often than not an enhanced bet will likely come with a stake limit - meaning the sportsbook caps what you can spend and win on that bet
  • Single Bet Boosts: Where the bookie lets you choose one of your chosen bets to boost in the bet slip once you've selected that bet. Quite often capped, so you can only bet up to a maximum amount. In this case and for most bookies offering this promo, single bet boosts can only be applied once per day
  • Acca Boosts: This is where a betting site will boost one of your football multiples based on a tiered rewards system, normally up to 100% bonus. Say you place a treble for example, they might boost that by 5% if it wins. Then the more selections you make, the bigger the boost for a winning acca. 100% bonus for 10 selections maybe
  • Special Boosts: Bookies like boosting specials, where they preselect the bet and put up more favourable odds. They'll have data on the types of markets that are popular for punters but are potentially rewarding for them as a business. Normally first goalscorer win casts or variations of player based markets are popular for both bookie and bettor.
  • Bet Builder Boosts: With bet builders growing in popularity, bookies may have noticed demand for preselected markets as they're quite time-consuming to place. So once again boosting preselected bet builder bets, gives the bookie an opportunity to put up popular selections that are quite often long shots for the punter
  • Request Bet Boosts: Less common now owing to the rise of bet builders, but previously popular was the request a bet feature over social media. Bookies started selecting requested special bets from their punters and offering up better odds in their special sections.

Moneyback

  • Acca Insurance: One of the more common moneyback deals is the acca insurance offer. In this case the offer is aimed at encouraging 4-fold punters to place a 5-fold acca and over. You're refunded if one leg lets you down in a 5-fold acca or over. The different ways of getting that money back, but most bookies refund the stake as a bet credit which sits in your bonus balance
  • 0-0 Bore Draw: A few bookies have opted to cover the 0-0 bet for you with a moneyback offer if the game ends with neither team scoring. With a bore draw, you get your stake back as a bonus bet or bet credit
  • Player Subbed: A small selection of betting sites have opted to offer a bet credit when players are subbed off and it affects your player market bet. This normally depends on the market and players being subbed off before half time

Bet Club Free Bets

  • Reload Bonus: Bookies like to reward players who deposit with reload bonus bets. So you get a matched free bet (just like when you joined) to use on sports and football betting when you deposit on a regular basis. This can be in a specific timeframe like each week, before a specified fixture or some chose to reward with a day based reload bonus
  • Free Bet Clubs: These are loyalty rewards for those who place a certain amount of bets per week or wager regularly. So you get a free bet when you place 5 bets a week for example over certain odds, or you spend the minimum per week to achieve the reward
  • Prematch to Inplay: Some betting sites will offer free in play bets when you place a bet on the prematch markets. These offers are normally communicated on the day, to encourage some uplift in fixture base betting
  • Loyalty Free Bets: From time to time, some bookies just send out loyalty free bets as gifts. Don't rely on this as a guarantee, the sportsbook will clearly have some login behind when and why they give these rewards and there's rarely a pattern that you can exploit