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Sportsbooks With the Best Free Bets for Existing Customers

Most sportsbooks have a range of betting offers for existing players. We've reviewed all betting sites and checked out their regular player promotions. We've tested most of them and excluded any sportsbooks that don't make the cut.

On this page are betting sites with a good selection of regular offers for returning customers along with a new customer offer. These loyalty offers change all the time and are not fixed, so they're a representation of the types of promotions available to regular punters.

13 Existing Customer Betting Offers Ranked

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3.8
Promocode: SPORT

10bet Betting Offers

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  • Free Bets For... If you check out the 10Bet promotions page you will see an ever-changing list of Free Bets for current players. They're mostly free bets for betting a set amount of cash. But when we last looked they had 7 different free bets on for a main event Football fixture, Darts, Tennis, for using the app, Horse Racing and one for US sports

Sign Up Bonus: Deposit and get 100% up to £50 welcome bonus

New bettors; Code SPORT; Wager deposit & bonus 8x; Max qualifying bet stake=initial bonus; Valid 60 days; Min odds, bet and payment method exclusions apply; T&C apply; 18+
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3.5
Promocode: bet10get10

Planet Sport Bet Betting Offers

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Planet Sport Bet switch up their existing customer offers quite a bit, but here are some of the current and recent deals they've had listed. 

  • £10 Loyalty Free Bet: Place 10x minimum £10 cash bets at evens or above on Sports within the promotional period (Monday to Sunday) and receive a £10 free bet on the subsequent Monday
  • 50% Acca Bonus: Place a £5+ cash all correct accumulator (Min. 5 selections) on Sports and get up to a 50% BONUS on your winnings.
  • Selective Race Free Bets: Bet minimum £20+ cash on any runner in the race and if the qualifying terms are met, as detailed in the table below, earn a £5 free bet for every £20+ cash bet, or a £20 free bet for every £100+ cash bet
  • Virtual Bets Loyalty Club: Place a minimum 5 cash bets with a minimum value of £50 on Virtual Sports between Monday & Sunday each week, and get a £5 free bet

Sign Up Bonus: Bet £10 & Get £10 in Free Bets

T&Cs apply. 18+, New customers sign up with code "bet10get10". Deposit £10 or more and place a £10 bet at min odds 2.0. Get a £10 free bet. Free bets expire after 7 days. Full terms apply. 18+ BeGambleAware.org.
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3.9
Promocode: R30

William Hill Betting Offers

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  • Regular Free Bets: While we can't give you specific details as they change almost daily, we can tell you from experience that William Hill does give out regular and quite random free bets on big events. So if you're a regular player, they do reward loyalty with more free bets than most other bookies
  • Bet & Get Free Bets: They do often have bet and get deals as well which will pop up on their promotions page. that means you deposit the required amount, make a bet and you get the free bet back on a specific betting market or event
  • Stat Attack Free Game: It's a free-to-play weekly football competition (per round), where you pick a match, if you answer 5 questions correctly you win £20 in Bet Builder #YourOdds free bets

Sign Up Bonus: Deposit and bet £10. Get £30 in Free Bets

18+. Play Safe. From 00:01 on 18.10.2022. £30 bonus. New customers only. Minimum £10 stake on odds of 1/2 (1.5) or greater on sportsbook (excluding Virtual markets). Further terms apply. #ad
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3.2

BetUK Betting Offers

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BetUK has a solid section of existing customer offers with quite a few free bets up for grabs if you're a regular spender.  You don't have to break the bank, they're not looking for VIP high rollers, they're really simple and affordable rewards if you like a bet every so often.

  • Exclusive Bet Builder Offer: £5 free bet Opt-in via the 'Promotions' page. Stake £10+ on any football market Once your bet settles, receive a £5 Bet Builder!
  • BetUK Acca Club: Bag a £5 Free Bet every week throughout the season with Acca Club. Firstly, claim the promotion. Place a bet of £20 on accumulators with five legs or more (each leg must have minimum odds of 1.2 or more). Upon the settlement of the accumulator, a £5 Free Bet will be credited to your account.
  • Join The Bet UK Free Bet Club: Stake £15 on any horse racing event between Monday and Sunday to get one £3 Free Bet. Within a single weekly Offer Card, you'll find TWO offers waiting for you to activate them, giving you the chance to claim a £3 Free Bet each time you bet £15.
  • £3 Free Bet Each Week on the Darts: Celebrate the Premier League Darts with a £3 Free Bet for each week of the competition.

Sign Up Bonus: £30 in Free Bets When You Bet £10

New customers only. Deposit & Place a Bet within 7 days, and settle a £10 minimum bet at odds of 4/5 (1.8) or greater, to be credited with 3x £10 Free Bets: 1 x £10 Horse Racing, 1 x £10 Free Bet Builder and 1 x £10 Football. Stake not returned 7 day expiry on free bets. . T&Cs Apply.
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3.6

BoyleSports Betting Offers

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  • £5 Optin Acca Loyalty Rewards: Place 5 qualifying accas and get a £5 free acca reward each time. This free bet program rewards you for placing 5 accas whether they win or lose
  • Betbuilder Choose Your Offer: Place a bet on selected pre-match markets in selected Bet Builder events. Add a Double Winnings as one offer or a free bet Money Back Special Offer as a second offer
  • Boost or Insure Your Acca: If available in the bet slip multiples of 3 or more can be chosen to insure for 1 loser for a moneyback free bet or boosted to earn a percentage top-up if it wins
  • Moneyback if 2nd to the SP Favourite: On selected races, you can earn money back as a free bet if you are 2nd to the other SP favourite

Sign Up Bonus: BET £10 GET £20 IN FREE BETS

New UK customers (Excluding NI) only. Mobile exclusive. Min Deposit £10. Min stake £10. Min odds Evs. Free bet applied on 1st settlement of any qualifying bet. 30 days to qualify. Free bets expire in 7 days. Cashed out/Free Bets won’t apply. Account & Payment method restrictions apply. 1 Free Bet offer per customer, household & IP Address only. 18+. T&Cs apply.
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3.4

BetVictor Betting Offers

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  • BV Loyalty Club: Opt in, then place five or more £5 sports bets weekly at odds of 1/2 or greater to qualify. You’ll then receive a reward box with a Free Bet valued between £1 and £25.
  • Guaranteed Prize Wheel: Opt in and spin the Prize Wheel daily for a chance to win prizes. Prizes include Free Bets (£1 to £10), 1 to 10 Free Spins for Big Bass Bonanza (10p per spin), or standard bet enhancements for your wagers.
  • BetVictor Predictor: BetVictor Predictor is free to play. Every round will contain six Premier League fixtures. To participate simply predict the correct score for each. Prizes include Free Bets & Cash

Sign Up Bonus: Premier League Welcome Offer - Bet £10 Get £40

18+ Opt in, bet £10  on any football market at min 1/1 odds. No cash out. Get £40 in Free Bets on selected events. Free Bets expire in 7 days. Click for T&Cs. begambleaware.org
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3.8

LiveScore Bet Betting Offers

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  • Get a £10 free bet every week! With our acca offer it couldn’t be easier. Simply opt-in here and place two £10+ pre-match accas with four or more selections at minimum overall odds of 2/1 between Monday and Sunday to get your £10 free bet to use on another acca.
  • The season is underway, and at LiveScore Bet you a great offer to take advantage of on the weekend! From 9am Friday, simply Bet £5 on Bet Builder on selected matches played this weekend and get a £5 Free Bet to use on any LiveScore Bet market

  • Everyone needs a boost from time to time — but what if we could make it a regular occurrence? After kicking some ideas around, we devised a cunning plan to do just that by frequently enhancing our odds and bringing you the best specials in town.

Sign Up Bonus: Bet £10, get £20 in Free Bets

*New members. £10 min bet on sportsbook (ex. virtual) 1.5 min odds, settled in 14 days of sign-up. Win part E/W bets. Free Bets: accept in 7 days, valid 7 days on sportsbook (ex. virtual). Stake not returned. T&Cs apply.
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4.1

Bet365 Betting Offers

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Bet365 has loads of feature betting offers for existing offers, like early payouts and money back specials. The only existing customer free bet deal is a competition style free game called Goals Giveaway.

  • Goals Giveaway gives existing players the chance to win up to £10 in Free Bets every week of the season. It's a random game where you "Reveal" a fixture (up to five per week) and you win Free Bets dependent on the amount of goals scored in each game. So if you randomly get given Chelse vs Everton, you can earn Free Bets for four or more goals scored in that game. 

Sign Up Bonus: Bet £10 & Get £30 in Free Bets

Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of qualifying bets. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.
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3.4
Promocode: WELCOME40

Betfred Betting Offers

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Not a massive amount of free bets for existing Beftred customers, but they do have a lot of boosts and enhancements to existing bets if you visit their promotions page. In terms of cash back and free bets, these are the current crop for existing players. 

  • Acca Flex: Place a pre-match Football accumulator bet with 5 or more legs (at odds of 1/2 or higher per leg). If all your selections win, we'll add a cash bonus of up to 50% to your winnings. If one selection lets you down, you'll get your money back as CASH, up to £10!
  • Free Bet if 2nd: Place a win or each way single on any of the nominated races on the specified day. If your horse finishes 2nd, we will refund your stake in Free Bets, up to £10.

Sign Up Bonus: Place a bet of £10 on Sports and earn up to £40 in Bonuses

New UK 18+ only. Register (excl. 13/04/2024) with promo code WELCOME40, Bet £10+ on Sports in one transaction within 7 days of registering. Get £30 Free Bets & £10 free spins within 10hrs of bet settlement. Bonuses expire 7 days after issue. Min odds, eligibility & payment exclusions apply. T&Cs apply.
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3.7
Promocode: 30FXS

888 Sport Betting Offers

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888 has some useful regular player promotions with some free thrown in here and there around big football and racing events.

  • Free Bet Acca Club: Place a total of £20 or more in bets during Monday – Sunday on multiples containing 3+ legs. They’ll then reward you with a £5 Free Bet once your qualifying bets have been settled

 

Sign Up Bonus: Bet £10 Get £30 In Free Bets

New online 888sport customers in the UK and Ireland, excluding re-registered customers. Valid from 15/01/2024. Min Deposit £/€10 with code 30FXS. Qualifying bet: 'real money' stake of £/€10+, odds 1/2 (1.5)+. Free bet, consists of 3x £/€10 tokens: 1x £/€10 horseracing, 1x £/€10 football, 1x £/€10 in-play, which will be credited upon qualifying bet settlement and must be used entirely before expiration in 7 days. No cashing out, each way bets, permutations, or combining with 'real money' stakes. Payment restrictions apply. Full T&Cs apply
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3.5

Fitzdares Betting Offers

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Fitzdares does look like they value regular players with their sports offers page packed with deals on up-and-coming games. Due to the ever-changing nature of those offers, we can't report on them individually as they switch up almost daily. While we can't guarantee that the offers are active, at the time of writing this these were some of the current more general promotions

  • Fulham Free Bets: Back Fulham to win in the Premier League and if they win by two or more goals, they'll give you a FREE BET, matched to your original stake.
  • Free Bet on Red Cards: Back a team on the pre-match, match result market in the Premier League and if a player is sent off in the first half and your team loses, we’ll give you money back as a FREE BET, matched to your original stake.
  • 0-0 Refund: Back either team on the pre-match, match result market in the Champions League and if the game finishes 0-0 after 90 minutes, we’ll give you money back as a FREE BET, matched to your original stake.
  • Rags To Riches: Get money back as a FREE BET if your horse finishes 2nd to a horse priced at 20/1 (21.0) or bigger on any race from every UK & Irish race meeting.

Sign Up Bonus: Place a £50 bet & get £25 in free bets plus 10 Free Spins

New customers only, aged 18+. Min deposit £10. Place a £50 bet on any sport at at odds of Evens (2.0) or greater to qualify for three free bets on settlement: £10 on Football, £10 on Greyhound and £5 on Virtual Sports, plus 10 Free Spins on Reel King. Free Bet & Spins expire in 7 days. Additional T&Cs apply. Please bet responsibly.
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3.6

Copybet Betting Offers

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Copybet have a couple of nice look promotions for new and existing players, along with some competitions and a prediction challenge.

  • Free Bet On QPR Games: As the official partner of QPR, CopyBet offers a No Deposit Free bet on the club's next game. Apply it to support Queens Park Rangers
  • Prediction Challenge: Have an eye for predicting football matches? Guess the score in our challenge and win a football shirt or a Free bet worth £50
  • Acca Bonus: Play big, win big with the CopyBet ACCA bonus! Place a multiple wager and receive a significant bonus on top.

Sign Up Bonus: Bet £10 & Get £50 in Free Bets

New UK customers only. The qualifying bet should be either a single or multiple bet, start at £10, and have 1.9 or greater odds. 5 Free bets include: 1 x £10 Free bet on horse racing, 1 x £10 Free bet on football, 2 x 10 Free bet in-play, 1 x £10 Free bet Acca. Max payout – £500. 7 day expiry. 18+ only. BeGambleAware.org.
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3.7

Spreadex Betting Offers

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Not a great deal in terms of fixed odds free bets for existing customers. But if you're into spreads or fancy checking it out, there's no place better than Spreadex.

  • If you were placing three football spread bets on a Saturday morning on any of the qualifying football markets listed with stakes of £20, £10 and £20 respectively, you could then place a fourth bet up to a stake size of £10 at the mid-point of the spread. Only one downside, a spread-free bet is not a literal free bet. It simply lets you bet inside the spread, at the market mid-point.

Sign Up Bonus: Bet £10 and get £40 in bonuses

Join and place a £10 fixed odds bet at odds of 1/2 or greater. Qualifying bet cannot be placed in-play or cashed out early. Once the bet is settled, get a £10 free fixed odds bet plus a £5 free Total Goals football spread bet and a £5 racing Winning Favourites spread bet. The second £10 free fixed odds bet, £5 free Total Goals football spread bet, and £5 racing Winning Favourites spread bet will be credited 24 hours later.

Opt-in Player Rewards

One of the most popular ways to reward existing players is to set up a rewards scheme whereby the players opt in to marketing to get the updates. The sportsbook gets to advertise to you via the chosen channel and they compensate you with existing player rewards some of which are:

Reload Bonus: Similar to welcome bonuses, these are matched free bets offered when you deposit regularly. The timing can vary, including weekly deposits, specific events, or day-based bonuses, encouraging ongoing engagement with the sportsbook.

Free Bet Clubs: A trend where bookmakers reward regular betting. For instance, you might receive a free bet for placing a certain number of bets each week or meeting a minimum spending threshold. It's a loyalty scheme incentivizing consistent betting activity.

Prematch to Inplay: Some bookies provide free inplay bets if you place a qualifying bet on a prematch market. These offers are usually linked to high-profile, televised games and are communicated on the day of the match, aiming to boost betting activity around these events.

Loyalty Free Bets: These are essentially gifts from bookmakers, sent sporadically and without a clear pattern. While not reliable as a consistent benefit, they often come around times when the sportsbook wants to encourage further betting, such as during new promotions or special events.

Regular Player Promotions

Besides these dedicated opt-in schemes, there are more regular promotions around the site that are active for anyone betting on the specified markets and they are usually attached to certain bets. They're still regular player bonus schemes, but will be limited to the bets that the sportsbook wishes to promote around that particular deal.

Acca Insurance: This offer targets punters who place accumulator bets (accas). If you place a 5-fold acca or more, and just one leg fails, you receive a bet credit refund. It’s designed to entice bettors to extend their accas, increasing the risk but offering a safety net if only one selection disappoints.

0-0 Bore Draw: Some bookmakers provide a refund as a free bet if a match ends in a goalless draw. This means if you bet on a game and it finishes 0-0, your stake is returned as a free bet or bet credit, mitigating the disappointment of a dull match.

Player Subbed: A unique offer where a free bet is given if a player you bet on is substituted off before halftime. This is particularly relevant in player market bets and bet builders, offering some insurance against the unpredictability of player substitutions.