Reviews

Bet365 is one of the biggest betting companies in the world and probably the most well-known UK sportsbook. According to their about us page, bet365 have over 90 Million Customers worldwide and employ around 700 staff.

That means they're established as a brand leading us to believe they're secure, reliable and as long as you're a responsible punter they can be trusted with your bets. They're a transparent brand regularly posting their gender pay gap reports along with their licenses, tax reports and various company statements. They were founded by Denise Coates a successful British businesswoman who is the daughter of Stoke FC chairman Peter Coates - Thats an impressive sports business family!

In terms of their sports betting, they cover a massive amount of sports events (too many list here), they have a huge selection of betting markets and they always offer up decent deals. They're licensed and regulated in the UK which is one of the strictest licensing systems.

They're multi-award-winning taking home established EGR Awards For Best Mobile Sports Products along with IGB Awards for Bet Sports Operator. EGR has placed bet365 number 1 in its Top 50 Power Brands list for 10 consecutive years. 

William Hill is a household British betting brand that has evolved into an internationally renowned online sportsbook and gambling platform. Founded in the UK in 1934, they stand as an iconic sports betting brand and they're one of the most trusted online sportsbooks. For decades, they've been a stalwart on the high street, consistently ranking amongst the top three betting shops, alongside giants like Ladbrokes and Betfred.

You might recognise them from their high-profile sponsorships of sporting events over the years. They've prominently sponsored Box Office boxing, being a notable backer of Matchroom and Anthony Joshua. Additionally, they've been associated with the World Championship darts at Alexandra Palace and various horse racing events.

While they remained largely independent for a significant period, even as others around them folded or merged, they've recently been acquired by 888 Holdings, the same company behind 888 Casinos and Sportsbooks, along with other gambling platforms.

Betfred is a classic British bookie, started in 1967 by two brothers Fred and Peter Done who set up their very first betting shop in Salford. They've expanded its operations to become one of the largest and most well-known bookmakers in the UK. It's a great sportsbook, there are a tonne different features and they offer pretty decent deals including a generous welcome offer.

They're a growing brand and have recently expanded into Africa & America, showing their ambitions lie beyond the UK betting market. These are quite heavily regulated markets, so to me, Betfred is demonstrating its commitment to integrity by strictly respecting the rules of licensed territories and not operating in unlicensed territories.

10bet is not in what I would call the big six UK bookies. They're relatively unknown among the regular punter, so are quite low-key in terms of their operation. You don't see them splashing out on TV ads or major event sponsorship, but they are quite established as a sportsbook and do have a loyal following.  

They've had a UK betting license since 2015 and have grown their online sportsbook at a modest pace maintaining a strong presence in the world of online betting, they're not troubling the big bookies any time soon, but they're still respected and reliable and that's what matters.

You might be surprised to discover that BetUK is owned by LeoVegas, whose parent company is the internationally renowned MGM Resorts. 

Though BetUK is a relatively newer UK betting site its rapid ascent is quite eye-catching and they're fast becoming a competitive player in the UK sports betting scene.

They're a progressive brand growing rapidly alongside their parent companies. This solid backing could be viewed as a mark of trust and credibility in an industry where reliability and financial stability are key attributes.

BoyleSports, is well known for being one of the largest independently-owned bookmakers in Ireland. They're well-liked and very reliable as UK sportsbook operators. They're a proactive visible brand on the UK sports scene, so have the respect of many sports betting fans.

It was founded in 1982 by John Boyle. Classically from a humble start with a single shop in Markethill, County Armagh, the business has now grown significantly, boasting over 375 shops across Ireland and the UK and is now a top online betting site.

BoyleSports sponsors a lot of major sports events like the Galway Racing Festival, the BoyleSports Irish Grand National, and the BoyleSports World Grand Prix of Darts. Alongside their presence in the UK market through major partnerships with football clubs like Birmingham City FC, Coventry City FC, and Newcastle United. 

BetVictor is a historical British bookie, reliable as a sportsbook and a popular brand within the UK sports betting scene. They're not the most visible or the most attractive, but they've carved out a fanbase over the years and are operating securely with a loyal customer following.

Victor Chandler was originally founded by William Chandler in 1931, BetVictor boasts a rich history entwined with the Chandler family's legacy. Over the years, the company transitioned through various members of the family, ultimately finding its way to Victor Chandler Jnr. The company has undergone a few rebrands over the years from Victor Chandler to VC Bet. The latest and most significant rebranding 2012 when it adopted the current name, BetVictor. 

BetVictor is not your average online betting company; it still feels like a proper British betting site with strong historical roots. Born and bred in the UK, it has maintained its British essence and character throughout the years. It's not the most popular sportsbook in the world, but it still holds a loyal customer base of active UK punters. Expect a reliable betting platform free bet offers for existing customers and a wide variety of additional betting features.

All British Sports is a really slick betting site. It's a fairly new sportsbook that's recently come into play as of December 2022. It’s a little green but seems promising given its roots.

If you're into online casino games, you might have heard about All British Casino. They've been in the industry since 2013, primarily dealing with casino punters. They've decided to step into the sports betting field as many gambling sites do and pivot into the broader gaming sectors. From what I've seen, they've got a decent range of betting products and gradually improving. 

The All British Casino brand is a popular UK brand. They've earned pretty positive reviews, so I'm optimistic that ABC Sports as it's often referred to will be OK. If you’re looking for a new betting site, maybe give All British Sports a look. They're new to sports, but they've got experience in the gambling world. Worth keeping an eye on.